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Product Discovery & Specs

User Research Interview Kit

Get interview kit - just enter research questions, user segments, stage.

Get your ready-to-use interview kit
Free to previewNo signupYou get: A ready-to-use interview kit

Built for the team that actually ships user research interview kit.

01

How it works.

User Research Interview Kit: provide research questions, user segments, stage and get a complete interview kit in minutes - including screener, non-leading question protocol, jobs-to-be-done probes. Free AI workflow, no signup required to preview.

What you provide

Draft my ready-to-use interview kit

A word or two per question is plenty - we'll fill in the rest.

Free. No signup to preview.

02
Interview kit: objectives, screener, discussion guide, synthesis plan; user-research / The Mom Test framework
Format & standard
One source of truth
One source of truth
Reviewed in the open
Reviewed in the open
Shipped as a document
Shipped as a document
03

What good looks like.

01

What it must include

Criteria
  • 01Research objectives and hypotheses/assumptions to test
  • 02recruiting screener for target segment and sample size/stage rationale
  • 03discussion guide with open-ended, non-leading questions sequenced (warm-up, context, task/past-behavior, deep-dives) following "ask about past behavior not hypotheticals"
  • 04probing follow-ups
  • 05consent/recording note
  • 06synthesis plan (affinity mapping, themes)
  • 07do/don't moderation tips
  • 08incentives
02

Signals of expertise

Quality
  • ★Mom-Test-style questions about actual past behavior not opinions/future intent
  • ★non-leading phrasing
  • ★separating research goal from interview questions
  • ★planned synthesis method
03

Common mistakes

Pitfalls
  • ×Leading or hypothetical questions ("would you use...")
  • ×pitching the product
  • ×no screener
  • ×collecting opinions instead of behaviors
  • ×no synthesis plan

One tool. One finished ready-to-use interview kit.

04

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